Teaching through video is a great way to convey information that is shareable and engaging. Here are a two top tips to ensure your teaching video hits the mark!
The first top tip is “know your audience”.
A great way to define your audience is to ask these three questions:
Who are they?
What level of knowledge do they have?
What are they struggling with?
This will shape your goals and help you provide examples that the audience can directly relate to.
The second top tip is “keep it concise”.
Short videos are easier to take in, people don’t get distracted and it allows the viewer to easily self-navigate through your content and find what they are looking for. You will find a lot of 45 minute teaching videos around but how much of that information can a person really absorb? By keeping information short and to the point it will have a greater impact on the viewer.